for questions that specifically ask about academic papers or other scientific research

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3
votes
4answers
307 views

How do you create real data backed personas for a simple marketing / lead generation website?

An effective website must meet both user and business requirements, right? In the case where a business simply needs to gather qualified leads and the user is simply trying to learn more about the ...
4
votes
2answers
119 views

Data on forcing marketing opt-in?

In a form, if users had to check a checkbox to receive further marketing emails but couldn't continue the transaction unless they checked it, what do you think the drop out rate would be? Does anyone ...
4
votes
2answers
151 views

Recommended research articles or best practices for UI techniques for encouraging users to explore more functions of a complex application?

I can highly recommend the recent article by Cockburn et al. "Supporting Novice to Expert Transitions in User Interfaces" (ACM Computing Surveys, Vol. 47, No. 2, Article 31, Publication date: November ...
1
vote
2answers
76 views

Re-designing a Data Entry CMS

Within the last year I joined a scientific research team as a programmer/analyst. Amongst many tools used by the researchers at this company, is a centralized content management system used to log ...
0
votes
2answers
82 views

What's the difference between card sorting and affinity diagramming?

I understand how card sorting and affinity diagramming work (both are fairly well documented online), but they seem so similar that I'm not sure what the difference between the two is, if any? Are ...
0
votes
2answers
55 views

'Top Searches' or 'Top Queries' naming in an application for marketing people

I was wondering what everyones thoughts were on the naming for a search engine analytics application where it's technically correct to use the term 'querying' rather than the term 'searching'? ...
1
vote
1answer
113 views

Research CALL (Computer-Assisted Language Learning) with mobile devices

I am looking for more researches on this particular use of technology. If anyone know similar cases or studies about, please, share with me! In the meantime, thank you so much for your attention and ...
1
vote
0answers
53 views

NN/g report and its application in design

Just wondering if anyone has had the experience of purchasing a NN/g report, which seems to be an authoritative and often quoted reference for things UX and web design related. I am trying to ...