for questions that specifically ask about academic papers or other scientific research

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4
votes
2answers
127 views

Data on forcing marketing opt-in?

In a form, if users had to check a checkbox to receive further marketing emails but couldn't continue the transaction unless they checked it, what do you think the drop out rate would be? Does anyone ...
4
votes
2answers
158 views

Recommended research articles or best practices for UI techniques for encouraging users to explore more functions of a complex application?

I can highly recommend the recent article by Cockburn et al. "Supporting Novice to Expert Transitions in User Interfaces" (ACM Computing Surveys, Vol. 47, No. 2, Article 31, Publication date: November ...
0
votes
2answers
118 views

What's the difference between card sorting and affinity diagramming?

I understand how card sorting and affinity diagramming work (both are fairly well documented online), but they seem so similar that I'm not sure what the difference between the two is, if any? Are ...
0
votes
2answers
59 views

'Top Searches' or 'Top Queries' naming in an application for marketing people

I was wondering what everyones thoughts were on the naming for a search engine analytics application where it's technically correct to use the term 'querying' rather than the term 'searching'? ...
4
votes
1answer
38 views

Published research supporting UX interview techniques?

I've seen a lot of articles online about never asking users what they want, not asking users to justify why they want it or why they made a decision, not asking users what they would hypothetically do ...
2
votes
0answers
59 views

NN/g report and its application in design

Just wondering if anyone has had the experience of purchasing a NN/g report, which seems to be an authoritative and often quoted reference for things UX and web design related. I am trying to ...
-1
votes
0answers
27 views

Studies on the conflict of different user experiences in service design

I read a couple of interesting articles relating to the field of 'social behaviour economics' (Priceonomics is an example of such a site) that illustrates some counter-intuitive and interesting cases ...