Pricing is the act of determining and setting sale prices for an item. Often exact prices are determined by heuristics, microeconomic analysis, or as part of a wider pricing strategy. Pricing decisions impact on the user experience through psychological reactions to the price and the way that it is ...

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Can pricing pages in an industry where mostly everyone else is 'contact for quote' help or hinder sales?

I'm in-house at a medium size call center. I've been trying to get a pricing page put up for us on our website for a long time. If we're not the lowest price we'll price match as much as we possibly ...
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How does displaying/hiding prices impact conversion?

So I am retooling a page for a company that offers tiered pricing packages based on the number of users for our software. Small business = $x/mo kind of thing. Does anyone have any conversion data or ...