a description of a user archetype that aids designers by allowing them to follow the mindset of specific types of users when test users are not available.

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13
votes
2answers
2k views

What research methods can I use to create personas?

My experience with personas has been from creating personas with data that already exists usually provided by the marketing team based on their research. How do you go about conducting research to ...
6
votes
4answers
982 views

How do we validate our persona?

When we pursue our goal of ease of use for our users we sometimes use personas to test or guide our designs. And that’s all good – because it gives us a feeling of how a user would interpret the ...
15
votes
7answers
1k views

Constructing personas without user research

I'm in the position where I can not do proper user research for an upcoming project. I do have some information from the customer (their RFI and RFQ) but I don't feel that is really enough. How would ...
12
votes
6answers
644 views

How would you create and validate personas for something that is not a person

There are a few questions here about personas, and research methods that you might use in order to create them, (some of which I've answered at length). Examples include: What research methods can I ...
3
votes
4answers
682 views

what question should be asked to make a persona

I am currently designing an interview plan in order to make a persona for our products(an ERP software, already online). So here is the outline of the questions that i want to asked: know your user ...
10
votes
4answers
2k views

How to recruit user test participants?

Where do you find participants for user tests and interviews for persona building? Is it OK to recruit them via an existing web site for example? How much do you pay them?
4
votes
2answers
549 views

How to group users into personas

I'm freaking out! I've read more articles about personas than I can remember but there is one thing I can't seem to understand. And that is how do you group users into personas? What methods and ...
9
votes
3answers
2k views

Is there a commonly-referenced example of a particularly well-designed persona?

I am looking to write up a review of the use of personas in the UX field and would like to use an example persona for reference/critique, but I'm concerned that whichever one I choose would be simply ...
4
votes
4answers
398 views

Can personas work for enterprise level software with 10+ archetypes?

I am developing a group of personas for a very complex piece of enterprise software. The problem I am having is that there are very distinct types of users, and I can't seem to boil them down to ...
8
votes
7answers
295 views

When to use data driven personas and when to make them up?

I'm studying HCI and the focus for persona creation on my course is resolutely that personas should be derived from user research data. I also attended adaptive path's uxintensive last year and the ...
4
votes
4answers
136 views

How to enforce persona usage in company's design process?

Any idea how to force interaction designers to truly use personas and not just design based on assumptions or "hidden personas"? My company runs into this problem quite often. We conduct user research ...
4
votes
2answers
129 views

I can't decide target audience

I'm a student doing a final study assignment at a company. I need to analyze their target audience, but that is still unknown to the company. I know who their clients are, but it's (as far as I know) ...