Multi-channel is explained by using different devices or means to complete a single goal, like paying your bills with the Bank App, the Bank Website or using the Banks office at office hours.

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Is the Cross-channel experience part of Responsive Web Design, or is it the other way around?

I've heard collagues refer to their responsive web projects, but then I've also heard people say that they are working on their cross-channel web projects. Is there a difference in these two terms? or ...
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What is Cross-Channel?

Cross-Channel is described in the following way by Mr Andrea Resmini, President of the Information Architecture Institute: Cross-channel offers a different stance from both multi-channel and ...