3
votes
3answers
179 views

Best way to prompt user for additional demographic info?

Trying to better profile our donors for marketing purposes. Short pop up survey? Append to registration? Email? But most people disregard such emails as spam, and adding an additional field to ...
12
votes
3answers
1k views

Should I ask for demographic information in a survey at the end or beginning? [duplicate]

I'm conducting a survey, and will ask for demographic information, e.g., gender, age, level of education, frequency of computer use. Should I ask users for this information at the beginning of the ...
25
votes
15answers
2k views

Should personal data be asked at the beginning or end of an online survey

Given a 10-step online survey (mostly yes/no radio buttons), where is it best to ask for the users' personal data e.g. name, age, contact details? My intuition says putting it at the end will yield ...
8
votes
7answers
1k views

How to measure self reported computer proficiency? Ideally with one item

For a usability test, I'd like to have a simple measure for computer proficiency, to be able to see, whether it has an impact on successfully handling the tasks. How can we best measure that? A ...