Questions tagged [marketing]

the process by which companies create value for customers and build strong customer relationships, in order to capture value from customers in return

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How to best handle pricing between MVP and Live phases?

We are planning to launch a new consumer web application with 7 core features and services. While putting together the release roadmap we figured our MVP can be very solid if we included 3 of the 7 ...
husseinSD's user avatar
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2 answers
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What are the best practices for discount promotion on web and mobile?

Looking for the information of how to promote discount in web and mobile app experience, both for existing users who already made purchases AND for those who haven't yet. If you ran into any valuable ...
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Book a demo conversion rate

My employer would like to delete navigation on book a demo and retarget landing pages. What do you think about this practice? He believes that the landing page should convert the user and he shouldn't ...
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4 answers
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Multiple CTA buttons (same link) in Email marketing?

Thoughts on having the same CTA appear twice in a short marketing email? One is in the main image (the whole thing is essentially clickable) and the second is after some copy on the bottom. They both ...
user137854's user avatar