4
votes
1answer
85 views

How does publicly displaying market-based pricing affect sales?

I've seen a website promoting a software that shows a dynamic chart displaying the software price's variation over time : Saying : Pricing is market-based, increasing or decreasing ...
19
votes
3answers
1k views

Why Do Long, Ugly Sales Pages Convert?

It seems impossible to avoid the litany of "snake oil" sales pages consisting of long, boring videos and endless (and I mean endless) text. These look like UX nightmares, and yet they're becoming ...
3
votes
1answer
135 views

Mobile App Using Notifications for Marketing — What are the choices?

I was watching a webinar that explained some ways to market application upgrades and other applications produced by the same publisher. I didn't pay the massive price to get their kit, but I would ...