is the process of measuring either the point of gaze ("where we are looking") or the motion of an eye relative to the head.
3
votes
3answers
99 views
Eye Travel vs. Touchability on Mobile
If we want a user to perform a certain action, we make it easiest for them to select that option compared to any other available option.
For example, think of a pop-up ad, "Do you want to ...
11
votes
3answers
312 views
Why would users of an Arabic interface show an F pattern in eye tracking tests?
Why does eye tracking on the Arabic version of my interface show an F-pattern only 50% of the time? I had assumed it would show a reversed F-pattern because Arabic people read right to left.
3
votes
2answers
217 views
Simulate Eye-tracking by Photoshop filters?
I've read some articles about visual perception and that it mostly differs in High-frequency, Mid-frequency and Low-frequency recognition. Whereas Low-freq is fastest and seems to be responsible for ...
5
votes
2answers
249 views
Has anyone got experience of Feng GUI and been able to test it against real users?
One of my team is looking at using Feng GUI http://www.feng-gui.com/. Does anyone have experience of it and/or been able to test it against results of eye-tracking of real users?
4
votes
3answers
179 views
What direction do people read in when reading lists of checkboxes/radio buttons?
I have a list (quite a long one) of checkboxes. Some will be checked by default, and I'd like to put those first. So I'm wondering which direction is more frequent when reading / completing them, to ...
3
votes
1answer
103 views
Email eye tracking
I would like to perform eye tracking on a set of email templates, aimed at understanding which template performs the best overall and also breaking down the audience by few demographic dimensions.
Is ...
1
vote
1answer
185 views
Eye tracking websites? [closed]
I'm looking for eye tracking service. I went online and couldn't really find much.
It doesn't have to be free. Which is the best company that provides this service?
3
votes
1answer
299 views
Examples of good use of animation on web pages
I'm currently redesigning our company's Magento theme, with the aim of increasing our conversion rate as much as possible (obviously :-) ). I have what I feel to be a good overall layout with the eye ...
5
votes
3answers
1k views
Usability testing software with Eye tracking tools
I took a course in Human Computer Interaction last semester, and I find it very interesting. I am working on a website project, and thought I would try some user involvement.
I was thinking about ...
3
votes
8answers
295 views
when to use eyetracking?
Are there any types of usability metric that are particularly well elucidated by eye tracking studies?
I know that they are:
-very good at discovering visual attraction of page elements
-very good at ...
6
votes
0answers
71 views
Peripherial vision vs. results of eye-tracking? [duplicate]
Possible Duplicate:
Peripherial vision vs. results of eye-tracking?
I have found this article on the psychology of UX, and at the 10. bullet point the article points out the following ...
9
votes
6answers
340 views
Peripherial vision vs. results of eye-tracking?
I have found this article on the psychology of UX, and at the 10. bullet point the article points out the following statement!
http://uxmag.com/design/the-psychologists-view-of-ux-design
"Research ...
-1
votes
1answer
89 views
What price would you pay for remote eye-tracking services? [closed]
What price would you pay for remote eye-tracking services? (per capita)
Considering the following
results delivered in 24 hours
reliability of the test would be arond 80-90%
pricing based on per ...
44
votes
14answers
658 views
Where should the second most important tab go?
Is this picture true or false?
My assertion is that it is true, but I would like your collective second opinion. Do you know of some research online on the subject?
My explanation is that users ...
