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How do you test navigation engagement?

Some coworkers and I are engaged in heated debate about changing the navigation arrangement from a left nav column to a top nav bar. Arguments in favor of a left nav are more visibility and more ...
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2answers
100 views

Which part(s) of the overall user experience is best represented by the NPS?

I have seen some companies define KPIs for their UX efforts based on metrics like the Net Promoter Score (NPS). However, having worked with many qualitative and quantitative metrics to try and model ...
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118 views

Compare engagement of different push mediums

We're wondering if there's research on the engagement levels of different push mediums. I.e. CTR's of email vs. ios notifications vs. android notifications vs. etc. Had a google and a search here and ...
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2answers
130 views

Is the state of 'flow' equivalent to user engagement?

From Wikipedia Flow (psychology): Flow is the mental state of operation in which a person performing an activity is fully immersed in a feeling of energized focus, full involvement, and ...
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4answers
171 views

Email notifications: “You've received a message” vs the full message

While working on a web-based business management tool, we're looking into adding forums. Let's say a user has notifications turned on, for every time someone posts in a topic you've created or ...
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411 views

What are some good examples of guiding people through an infographic or interactive, but without it feeling like it's on rails?

I'm currently helping various corporate clients get their existing print resources online. Many of these clients are quite conservative and/or new to digital, so it's often a big information dump from ...