2
votes
2answers
315 views

Experience with effective subject and body for “credit card expiring soon” emails

I have a subscription service that has a few dozen subscribers drop off every month because of expired credit cards. I was hoping to gain a little insight into some best practices for an email to prod ...
2
votes
3answers
150 views

Does personally signing automated communications provide any benefit/value?

I just ordered a few books from bookdepository and received a confirmation email for the order. The letter was signed by a person, "Kieron Smith": Dear Firstname Lastname, Thank you ever so ...
7
votes
1answer
232 views

During sign ups, how to best instill confidence that email addresses will be safe

Many sign up forms will ask you for an email address so that they can contact you. Even the most minimal sign-up (other than no sign up) will need an email address to send you a validation email. ...
1
vote
2answers
402 views

When to explain email verification process to the user?

We designed a new "Edit personal details" form in our system that allows the user to change his e-mail. Changing an e-mail sends a verification mail to the user's mailbox, and only after verification ...