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4
votes
7answers
386 views

Why do checkout processes place payment info last?

Most e-commerce sites that I go to have payment information as the last step of the checkout process. Some of these sites provide the option to save my payment info for quicker checkout in the future ...
4
votes
5answers
2k views

What are your eCommerce Shopping Cart best practices and notable UI examples? [closed]

What are the best shopping carts you know in terms of visual design and usability. In addition, provide best practice tips when designing a shopping cart as @scunliffe did.
4
votes
3answers
188 views

When Users Select a Ship Date During Holiday

In a shopping cart where a user can select their preferred ship date, how would you alert them when a date is a holiday or weekend? Would you use processing to not allow it? Add an alert that it would ...
4
votes
4answers
402 views

Ecommerce checkout: Importance of order summary?

Doing this ecommerce checkout, and I'm curious, should the order summary be visible throughout the entire checkout process, or just at the last step (where the CC info is entered)? I haven't read the ...
4
votes
2answers
171 views

How should removed pages be handled in e-commerce sites?

On my e-commerce website I create many sale event/campaign related categories which are put offline after a specific event/campaign is over. Lots of customers bookmarks those category page and then ...
4
votes
3answers
158 views

Product image links

The scenario: customer navigates to the start page of a e-commerce book site, is presented with various offers on new books. Books is shown just by its fairly large cover. Example: ...
4
votes
4answers
928 views

Is Amazon's layout good or bad from a UX and conversion optimization POV? [closed]

I'm in the process of designing a theme for my company's online store that will (obviously) hopefully boost our conversion rate as much as possible. It seems only logical when planning the theme to ...
4
votes
4answers
162 views

Taking payment from a card, how much help is needed?

I've noticed more recently the reduced amount of hints and help on card payment forms. Some are only offering help for CV2 code (the 3 digit one on the back). My question is... Has payment ...
4
votes
1answer
962 views

Does a “Wish List” help conversion rates or hurt them?

This feature is highly requested by my clients but I'd like to hear some other perspective on it, some actual numbers wouldn't hurt either. I think it will do nothing but: Make the objective of ...
4
votes
5answers
128 views

Payment options Prepaid and paypal used incorrectly by customers

In our Online-Shop, we offer different payment options. The most important are "Prepay" and PayPal. With "Prepay" I mean customers have to transfer the money manually to our bankaccount (via ...
4
votes
3answers
169 views

Is using an entire banner as a link bad usability?

I am working on a eCommerce site which has a large hero banner space which scrolls through a number of 865 X 450 px banners. Each of these banners is linked to a specific offer in the site. When I ...
4
votes
5answers
258 views

How to present information about multiple warehouse locations? eCommerce

I have a design decision that I would like some feedback on. I have an e-commerce store for electronic products. I am based in the UK and ship products from my location, this means I can show the ...
4
votes
3answers
221 views

In a multilingual website should we provide the local language of the country even most of the people understand english there?

In a multilingual website should we provide the local language of the country even if most of the people understand english there? For example, In India. Most of the people who use computer and shop ...
4
votes
1answer
245 views

Is there a resource for MMORPG trading interfaces?

I’m searching for some documentation/training/resource on MMORPG trading UIs (marketplace, auctions, changing items etc.). Is there any detailed documentation in this topic somewhere? ps. Google is ...
4
votes
1answer
248 views

E-commerce design flow

I am currently in the process of developing an ecommerce website and I would like to know of any sources that can give an example of the design flow of an ecommerce site, for example from choosing a ...
4
votes
2answers
156 views

What approach should I use to let users “build” complex products?

I have a project I'm working on where the product detail page starts with a SKU, and as you build, or configure the product, it turns into a unique SKU/product. Not very different from a lot other ...
4
votes
3answers
334 views

Pagination usability in eCommerce

I've started to read that pagination in eCommerce is bad practice because of the implications it has on SEO (seo source 1 and seo source 2) . However, I feel like every site out there users pagination ...
4
votes
2answers
143 views

Do users come back after looking for a promo code?

An answer to a question on whether promo codes do more harm than good, mentioned that 27% of users will abandon a shopping cart to look for a promo code. As a follow-up, are there any statistics or ...
4
votes
1answer
105 views

A/B Testing Home Page of an Ecommerce Site

I am very new to any sort of website testing (please be gentle!), and I have some questions (mostly just for my own understanding) about A/B testing an ecommerce site's home page. The company I work ...
4
votes
3answers
216 views

Better purchase conversions for single page vs. multiple?

I'm mocking up a page for purchasing our product, and I'm wondering is it better to do everything on one page or split the ordering and payment into two different pages? Anyone have empirical data on ...
4
votes
2answers
238 views

What blogs report on e-commerce UI / UX? [closed]

Ecommerce is a innovative sector in the areas of service, social media, and form design. I wonder specifically: what blogs are following & reporting trends in commerce & online commerce?
4
votes
2answers
85 views

What's the best practice for a related items section on an eCommerce website?

I'm developing a strip at the bottom of our product pages for "related" items that the user might find beneficial. I have several coworkers (who are not in UX) that like the auto-rotate feature on the ...
3
votes
6answers
2k views

Color for add to cart button

Is there a best call to action color for "Add to Cart" buttons. Does the color of this button have any effect on decision making? I read somewhere that the color red may trigger "eating" so most of ...
3
votes
4answers
2k views

Arial vs Verdana for ecommerce sites [closed]

Struggling to choose between Arial (11px) and Verdana (10px) as screen font for my ecommerce site. Here are my thoughts: Arial has that connection to Helvetica. It oozes authority. Most popular ...
3
votes
2answers
217 views

Should I Stop Using A Currency Symbol?

I'm upgrading a desktop application that currently displays the currency symbol anytime money values are displayed or printed. A friend of my from the UK told me "Whenever British people see software ...
3
votes
4answers
253 views

Good practice for eCommerce sites where you don't directly buy online? [closed]

I have a client that wants to sell jewelry, and she wants a website to advertise her collection there. The thing is, she doesn't have any means to sell them directly online. So the site is almost like ...
3
votes
3answers
96 views

Should the user be forced to sign in for a wish list on an ecommerce site?

I believe that signing into a site can be a big barrier to users so prefere e-commerce sites that offer guest access. The question is should wishlists be a guest feature or do the business advantages ...
3
votes
2answers
683 views

Would it be better to show a calendar picker by default instead of an input field with pop-up date picker?

On a travel site which is for Desktop, iPhone, iPad too, would it be better for UX and Accessibility to show the calendar itself on page by default Like this Or the most popular way, a input box ...
3
votes
1answer
143 views

OK to omit quantity box in fashion ecommerce stores?

I notice some of the big fashion ecommerce stores have omitted the quantity box on their product details page (still visible on the cart page though), and I was wondering if it's OK for me to do the ...
3
votes
4answers
210 views

Where should I place this “continue shopping” button?

I working on the design of an ecommerce site and I was confused about the ideal placement for a continue shopping button when the user is presented with his cart page. I have three buttons on my page ...
3
votes
3answers
119 views

Asking for Shipping Method on Cart page?

I am currently involved in shopping cart redesign project. I have been doing competitive audit, and have noticed that most of the e-commerce sites out there ask users for the preferred shipping method ...
3
votes
1answer
1k views

Best examples of “How it works” designs for Ecommerce/Deal sites [closed]

What are the best web design examples, having creative "How it works" sections on their homepages, that help new users to grasp the basic idea of the site within a few seconds? I have also seen many ...
3
votes
4answers
148 views

How can I describe what checkboxes do in a long list of items?

In my web app, I have a long list of items on one side of the screen and a shopping basket list on the other. Here is an example: The app works by checking the boxes next to items and then clicking ...
3
votes
2answers
74 views

Insight on Number of Subtabs

Anyone know of usability studies that indicate how to deal with a design that comes your way and has a lot of subtabs? By subtabs I mean tabs within tabs on the same page. So, there might be a row of ...
3
votes
1answer
71 views

Multiple items in one basket that get processed at different rates on completion of checkout

Does anyone have any good ideas on how to solve the problem of having multiple products in one order (basket) that are processed at different rates once the user completes their purchase? An example ...
3
votes
2answers
155 views

Natural language vs. Tech language?

Redesign of eBay reminds me of an old debate I had with fellow UX designers: is natural language always better than artificial tech language (even if it addresses clear mental model)? Let me give you ...
3
votes
1answer
114 views

Where should the contact us link be placed in an Ecommerce site?

I just finished designing an Ecommerce site and the in the site design, I put the contact us link in the header as given below: The feedback I got was that they would like to add an additional link ...
3
votes
3answers
221 views

eCommerce search with Images and prices as you type - is it too much to put in the search result?

Please have a look at the demo we did for FreshDirect. Start at http://dl.dropbox.com/u/24083519/FD/FreshDirect.html Goto the search box and click 'organic tomato'. The interaction is immediate, and ...
3
votes
1answer
63 views

Patterns for displaying payment of product with points / frequent flyer

Pattern for displaying payment of product with point system such as frequent flyer points. So the customer is buying a product for $300 and on the payment screen has the option to pay for this with ...
3
votes
1answer
92 views

Average price per night VS Total price

The context is a booking/holiday planning platform. A user can select a number of days he wants to book a good (hotel, vacation package ...) and a price for each offer has to be shown. Assuming that ...
3
votes
1answer
242 views

have you a good example of a class booking system

I am redeveloping a booking system for a cookery school. Does anyone have any particularly good examples of good UI booking engines for courses or classes?
3
votes
2answers
226 views

Positive explanatory caption accompanying ad banner

Let's say you have a website - that is either a non-profit or otherwise positions itself as good for community - that runs banner ads to cover some of it's costs. I was wondering what would be the ...
2
votes
4answers
384 views

How or where to add an explanatory legend without the use of asterisk?

We are currently working on improving an online e-commerce website, and recently we bumped into the issue of adding an explanatory legend that had not previously been requested. There's a product ...
2
votes
4answers
165 views

Is it better to display featured products as a slideshow or as a list of products

I have here two wireframes for the homepage of an e-commerce website. The site has only 5 products so far but will have more so the design needs to allow for scaling. I'm wondering which of these two ...
2
votes
6answers
208 views

Displaying multiple options on product page

I am working on a design for the product page of a commerce website. I have the requirement to show multiple options (SKUs) on each product page. In the examples below, the product comes in four ...
2
votes
1answer
163 views

Advantages of big forms (especially in ecommerce)

What are the advantages or disadvantages using big forms? (especially in ecommerce) I notice sites like Stack Exchange are using big form input fields with big bold labels inside of them ...
2
votes
1answer
237 views

Shopping cart in a drop-down - great pattern or fancy obstacle for shoppers?

I'm interested in facts considering performance of Shopping cart placed in a drop-down. Take a look here to see an example: ...
2
votes
2answers
35 views

Showing MSRP / Regular Price in regards to a discount

We are torn on the best convention for conveying a discount (what we offer online) versus a 'regular' price (what consumers can pay in person). The in person price will always be higher than what we ...
2
votes
2answers
199 views

ecommerce: optimal width

I am going to redesign an ecommerce shop. Currently the shop has the standard 940px width. I was wondering if 940px/960px is still the recommended width? Nowadays we have responsive grids and bigger ...
2
votes
1answer
70 views

Design flow for “cashed in installments”

I have this situation on a web application: User search in box the pending instalments to cash in. Clicking on button "cash in" the instalments moves to box at the top At this moment, the ...