I designed 4 versions of a checkout page. I want to make some user test to know which version performs better. Do you think that I have to do the tests with the same person? the big change in the ...
I am very new to any sort of website testing (please be gentle!), and I have some questions (mostly just for my own understanding) about A/B testing an ecommerce site's home page. The company I work ...
I've always been very interested in A/B testing, but have never had the opportunity to implement it on any websites. I work at a digital agency where the main reason why we haven't been able to ...