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2answers
25 views

Email Survey - Recommended questions / format for task analysis?

We are hoping to send out email surveys to some of our customers (w/a coupon reward) in the hopes of getting some task analysis-type feedback returned. This is a large B2B website with tens of ...
1
vote
3answers
575 views

Can you create a customer journey without ever speaking to a customer?

I am just starting out with customer journeys and I am very concerned because our team has no intention to speak to customers during the requirements gathering workshops. Now I understand designing ...
1
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1answer
51 views

Creating a customer journey map and then elaborating it

I need to create a customer journey. This customer journey will then be elaborated into more detailed requirements and then passed to vendors for them to estimate and price. This is the end goal. I ...
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vote
1answer
44 views

How do I determine what type of Customer Experience map to use

I have done research online and there seems to be several different CX map structures. Some have steps at the top and then touch points along the left. How do I determine what CX map is suitable for ...
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2answers
314 views

What is the difference between a customer journey and a user journey

What is the difference between a customer journey and a user journey? I am planning a requirements workshop for a new CRM implementation. We have identified all the customer journeys but we need to ...
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1answer
87 views

Customer testimonials - Embedded tweet vs custom design [closed]

Do you think that embedded tweets would work better than custom design to show testimonials? Embedded tweet are live proof which people can see by clicking on embedded tweet and also embeded tweet ...
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3answers
50 views

Removing an account/user from scope

I'm working on a CRM at the moment which allows an operator to search for a customer and verify them, after which the whole system is aimed to work on that customer's account. I'm working on the UX ...