the art of writing promotional text to make an emotional impression on the reader, usually to encourage a purchase. Don't confuse with [tag:copyright].

learn more… | top users | synonyms (1)

1
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2answers
130 views

A proper message for re-try

I am implementing a 're-try' feature on a P2P utility for the situation where the connection is broken, but I don't know what message is appropriate. The problem is, the re-try can only be initiated ...
4
votes
5answers
355 views

A proper title for e-mail and website address together?

I am designing a journal and my native language is not English, though I have to have the english translation for the same titles in my language. I have to put information of three companies in each ...
3
votes
3answers
160 views

Does personally signing automated communications provide any benefit/value?

I just ordered a few books from bookdepository and received a confirmation email for the order. The letter was signed by a person, "Kieron Smith": Dear Firstname Lastname, Thank you ever so ...
0
votes
2answers
146 views

Should we warn the user that data will lost immediately or during saving?

I have an interface for managing account fields in a web app like so: download bmml source – Wireframes created with Balsamiq Mockups The premise is simple: Fields are of 2 types (public ...
1
vote
2answers
149 views

Signing up for a site with a social network versus a form

I am designing a registration page for our site where we allow people to signup 3 different ways: Facebook, Twitter and also a manual signup form. We want to drive people to use Facebook and Twitter ...
6
votes
7answers
302 views

Tagline: “Do this to obtain that” vs “Obtain that by doing this”?

For more readability, appeal and understanding, should a tagline for a site homepage say: "Do this to obtain that" or "Obtain that by doing this" ? In other words, which one should be first: goal ...
5
votes
4answers
300 views

Relative dates/times- Rounding and how accurate?

I was reading this question about formatting relative dates and times, but there are still some issue that I felt have not been addressed yet. I would like to: Keep relative times to just 1 unit, ...
19
votes
3answers
2k views

Why Do Long, Ugly Sales Pages Convert?

It seems impossible to avoid the litany of "snake oil" sales pages consisting of long, boring videos and endless (and I mean endless) text. These look like UX nightmares, and yet they're becoming ...
4
votes
3answers
175 views

The term “User Experience” in sales

This might be redundant, but I'm curious about the end user's experience when they read the phrase "User Experience". I've seen a number of websites say that they design the best user experience, but ...
5
votes
4answers
377 views

What is an alternative way to display a very large number?

In my application I have a text field that should display numbers (representing money) ranging from 0 to 999 trillion. The users of my application are the general public, so displaying a scientific ...
-2
votes
4answers
216 views

User friendly language for notifications?

What is the most user friendly way to notify an user that "The items in the rows needs to be re-arranged" What I have is Re-sequencing items required, press update button How can I make this ...
2
votes
3answers
129 views

«English version» or «English»?

If you want to switch to english, for me, the label with only «English» is good, but I think that giving context is better: «English version». What do you think? I have only two languages and I have ...
1
vote
3answers
169 views

Microcopy for “all people”/“no special group”

In the editor of our new app you can add people to the project and assign them (editors/reviewers). When adding them to the project you can filter all users on the account by predefined user-groups ...
4
votes
2answers
173 views

How to request a third-party login within a seperate mobile application

I'm designing a mobile app that requires the user to log-in with their LinkedIn account. I feel I might have cluttered too much info into it, but everything seems to be important. I want the user ...
4
votes
4answers
316 views

Is there a convention for identifying final vs. placeholder text in wireframes?

I'm working on a bunch of wireframes where I have a mix of near-final and copy-guide text. Near-final copy are text that our visual designers should use in their designs verbatim, and copy-guides are ...
5
votes
2answers
408 views

Why are modern ads so fast-paced and flashy compared to older ones?

I once took a class in television production at my local cable studio, and one of our assignments was to go and watch TV with the sound off and pay attention to the ads. The lesson was to look at how ...
8
votes
4answers
270 views

Which grammatical person should I use when writing to the user?

Say a user is signed in to my website and looking at his dashboard which may have a section for his/her incoming messages. Should I label that section "My incoming messages", "Your incoming messages" ...
1
vote
1answer
268 views

Button Names 'Click here' vs 'something else'

We're having internal arguments about how to label buttons with actions. Other folks in the internet teams, who aren't necessarily User-Focused, demanding that 'Action' buttons to simply read "click ...
8
votes
4answers
604 views

Is there a difference between “blocked” and “banned”?

I've been requested to make a UI that allows to block/ban users from logging in. In the wireframes I've been provided, they use the term "blocked". But I feel like a better term for this would be ...
2
votes
4answers
295 views

Best words to indicate appreciate/depreciate instead of like/dislike

we have designed a system that creates a personalized stream of (text based) content for users. In order for the system to adapt, the users have to constantly give some feedback based on whether a ...
5
votes
6answers
804 views

Wording for “select folder which we're going to create a folder in”

I'm working on an installer wizard, and one of the things which happens once the wizard is run is the creation of a folder based on your project name We have a step in the wizard to choose where this ...
3
votes
4answers
252 views

Naming words that are grouped

We have multiple lists of words that have been grouped by our users. They use the groupings later to filter. We're having a hard time titling the Filter and the action of Grouping. "Group" cannot be ...
6
votes
7answers
316 views

How to communicate foreign key constraints in a business application?

I have a business app with various business forms where users edit data. When a user deletes a record - it shows "FK_ABC_AA.. constraint violated, etc." I want to do better than that and tell the ...
6
votes
5answers
286 views

How to indicate software is a trial?

I have this software which also has a Trial version (30 Days full features active). What is the best position to add the word "Trial" to signal this version: the header next to the logo - there is a ...
8
votes
1answer
259 views

During sign ups, how to best instill confidence that email addresses will be safe

Many sign up forms will ask you for an email address so that they can contact you. Even the most minimal sign-up (other than no sign up) will need an email address to send you a validation email. ...
4
votes
3answers
292 views

Turn 403s into 404s?

I am currently working on a web application where there are different levels of access. Users can get access to some areas of the application, but may not be allowed to access another area. The ...
157
votes
10answers
12k views

Should a sentence ending with a URL terminate with a period?

Suppose my web service needs to send a password recovery e-mail message to the user. The message will contain a link (with some disposable token). Something like: To reset your password please ...
0
votes
2answers
649 views

Any alternative text labels for a “Race/Ethnicity” dropdown? [closed]

The phrase 'Race/Ethnicity' or "Race/Ethnic Origin" is used throughout various data reporting. It just looks so odd with a '/' slash. Any alternatives? Here are a few examples of the slash in 'real ...
4
votes
2answers
377 views

How to notify the user of a system error (out of their control)?

What's an easy-to-understand error message for situations where the error is a system error (out of the control of the user and cannot be fixed by the user)? Here's a few that I came up with, but ...
2
votes
6answers
187 views

Choose, set, or edit?

In the situation where someone has not yet chosen to set some optional data (such as their display name, gender, or birthday), which term is the better description for the action which they take to ...
1
vote
2answers
130 views

Can anyone suggest a way to label a default phone number?

I couldn't come up with much more than simply putting (Default) next to the number, which I'm not too fond of. Example:
4
votes
2answers
123 views

What is a good text for a tooltip to explain a tour's intensity on a website?

I'm working in a website that will sells tours. Each tour has a physical intensity. We have a slider bar that represents that intensity. It goes from green - yellow - red. The current text that appear ...
5
votes
7answers
753 views

Should we use “please” for validation messages for e-commerce applications

When we build an e-commerce application (most probably a web application), input validation is one of the core concepts of these type of applications. When the validation fails, we need to provide a ...
9
votes
2answers
257 views

How do you test phrasing of labels, links, and descriptive text?

At my workplace, an academic library, we often have extended conflicts over exactly how to phrase labels, links, and descriptive text. For example, one link on our home page goes to a list of topics, ...
2
votes
4answers
194 views

Who decides about text usability, the ux person or the technical writer?

A technical writer wants to change a label of a table column. He says it is not clear. I, a usability expert, am against it. Who should have the last word?
5
votes
1answer
239 views

What is the benefit of fixed security questions?

Many sites/services seem to make use of a security question as a way of accessing an account if you lose your password or email access. As an example, Facebook uses this form: There isn't a ...
23
votes
4answers
2k views

How to tell visitors to activate JavaScript?

How should one tell website visitors that a website makes heavy use of JavaScript?
14
votes
5answers
815 views

Is user experience a job position?

What I meant by my question was is user experience a stand alone job position, or is it a technical or artistic position that uses some principles of user experience design? The reason I ask is ...
8
votes
3answers
426 views

Help or support?

I'm interested in the difference between using the words help or support when used in the context of customer help/support on a website or application. Which would you use and why? As always any ...
25
votes
8answers
7k views

How to tell the user his login credentials are incorrect?

When a user has entered incorrect details into a login form, is it better to tell them: The username or password you have entered is invalid. or The user name you have entered is invalid (for ...
1
vote
3answers
582 views

Enter your email below and we will contact you

My client wants a page in which the following text appears: "Enter your email below and We will contact you" It's then followed by a textfield (to write the email address) and a button to submit ...
0
votes
3answers
268 views

Icon for “title” and “subtitle” [closed]

I am creating a template for TV programme details. For each programme, I have a title and a subtitle. Instead of writing "Title" and "Subtitle" in full, I was thinking of using an icon. What icon ...
3
votes
4answers
365 views

“Edit” or “Change”?

In the interests of speaking more like a human, I'm working through some of the terms used in an application. One of the terms is "edit". It strikes me that "change" is a much more human way of ...
5
votes
3answers
289 views

“File” for name of drop-down menu

In Windows mostly, a lot (most?) applications have a "File" drop-down menu, with things like "Exit", "Import/export settings", "Preferences", ... Is "File" a blindly accepted standard/default? ...
4
votes
1answer
179 views

How should Ad splash pages be handled for those with ads disabled?

I see it all too often; I click a link to an article on the web and I get this: It's not (as) readily apparent it's an ad screen, at first I thought it was the classic "white screen" of a page that ...
7
votes
3answers
192 views

Representing different plans without offending users?

My users can be part of multiple organisations, which may or may not have a paid account. When we discussed lately how we should make paid accounts stand out in a list, concerns were raised by senior ...
11
votes
10answers
561 views

Best description for “tags”

Although the concept of tags has become commonplace on the internet in the last few years, there are still many people that don't know what they are or what the point of them is. You want to make ...
3
votes
5answers
196 views

How common is the phrase “context sensitive” outside of the computer science realm?

Upon the completion of developing a context sensitive help system for a new product, we have added a help button similar to this one (in addition to F1): The current tool tip text on this is ...
8
votes
1answer
235 views

How much text markup is good, before it becomes bad?

In 1997 Jakob Nielsen told us about how users read on the web. (Actually in a typically headline grabbing way, he says they don't and then tells us how they do!) Nielsen is a big proponent of using ...
5
votes
5answers
228 views

Is “<Object name>: <quantity>” notation acceptable in most popular localization?

This question was originally asked in the linguistics SE (which is not a good place to ask this kinds of thing). Full question follows I follow the software localization guideline, that states ...