Patterns to help advance prospects along the sales funnel.

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side hand nav - to be or not to be

For e-commerces sites we often see side navigation, comprising of many other categories, in the hope the the visitor will see them, and go to these other categories and buy more items. In reality this ...
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How does displaying/hiding prices impact conversion?

So I am retooling a page for a company that offers tiered pricing packages based on the number of users for our software. Small business = $x/mo kind of thing. Does anyone have any conversion data or ...