In internet marketing, the conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators.
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1answer
49 views
Success and error message placement and colors
I'm working on a responsive landing page users arrive on after clicking on an online display ad for the spa chain I work for.
Currently I validate the fields on blur. If the input is valid on blur, ...
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1answer
183 views
Are there any performance or usage statistics for landing pages with no navigation?
Im noticing a trend of landing pages,
where the landing page would not have the websites navigation on it, nor the footer, but would stand as its own micro website, with only the logo at the top left ...
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2answers
162 views
How to realistically test blog headlines before publishing?
I'm currently writing a post for my company's blog. I'm agonising over the headline, as I really, really want people to read this post (I'm trying to convince our users to opt in to our customer ...
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2answers
110 views
Best way to include multiple upload fields in crowded form?
Context:
I'm working on a four step form, each step has between 4 to 10 input elements of various types, from text fields to dropdowns and checkboxes. I've managed to keep it gradual and easy so the ...
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vote
1answer
63 views
Whare are the best structures for defining different levels of products or services
What types of product (or loyalty) structures provide the best user experience when choosing between different options or prices for a product / service?
The types of typical structures, rankings and ...
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votes
1answer
216 views
How does the orientation of a pricing table affect conversion rates?
Do people buy more when products are presented horizontally across the page or when they are presented vertically on the left?
My company is in the first stages of redesigning one of our e-commerce ...
3
votes
4answers
90 views
Is there any research into whether using the word “free” in a call to action button or any offer would enhance conversions
I was just responding to a question and I was wondering if there was there was any research into whether the usage of the word "Free" in a call to action button (CTA) or even a offer enhances the ...
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2answers
208 views
“Toll Free” or “Call Us” Before Phone Number
This two parts, a general question and a question specific to my situation:
1) Is there any research that shows whether phone numbers in website headers have a higher conversion rate if they are next ...
2
votes
1answer
68 views
'Sponsored Links' impact on conversion rate
It seems it's cool to share useful links and bump a bit ranks of the sites that were useful for you.
Probably putting 'Sponsored links' or 'Useful links' section to your website makes you a pal but ...
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6answers
984 views
Is UX better marketing than marketing?
In our field we continue to sell our product in terms of better user experience, easier to complete tasks, less pressure on user and so on. We do that being convinced that it benefits our customers ...
6
votes
4answers
817 views
Deliberate Barriers to Entry in Web Design
ACHICA.com has taken the "members only club" concept to a level I've never seen online; you can hardly view anything on the site without registering. This is the first time I've seen barriers to entry ...
