A group of mental processes that includes attention, memory, producing and understanding language, learning, reasoning, problem solving, and decision making.

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1answer
746 views

Model photo choice for better conversion rate : is same sex more appealing than opposite sex?

I am creating a landing page targeted to men of age 18 to 45 years. It's supposed to promote a nationwide recruitment effort of temporary workers needed in production plants. The photo of a smiling ...
8
votes
5answers
503 views

Is it wrong to have your primary actions in red?

We're using red as the colour for primary Actions. This can be in the form of a button. In terms of usability, what are the downsides. Are there any upsides at all? An example for using red coloured ...
7
votes
1answer
266 views

Practical applications / prototypes using different cognitive styles

I'm looking for practical applications or studies where the application has been developed for users with different cognitive styles. I'm mostly interested in those using Nisbett's cognitive thinking ...
4
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4answers
117 views

Flashing messages and cognition, how effective are they over non flashing messages?

How does a flashing message effect cognitive processes like memory and attention and what, if any, were the outcomes of any studies performed in this area? For example, if a warning sign flashes how ...
-1
votes
1answer
100 views

Colour as a coding mechanism [duplicate]

When using colour as a coding mechanism, the number of colours used should be: a. 7 or fewer b. 9 or fewer c. 6 or fewer d. 8 or fewer Potentially a question for cognisc Stack Exchange but this ...