Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers or organizations

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0
votes
2answers
67 views

Personal Websites - Simple or Animated, how to balance between creativity and content-ambiguity? [closed]

Personal websites are a space to showcase personal skills, and show passion about different things, whether by writing articles, or building things. Animated websites, sometimes, are hard to be ...
1
vote
1answer
43 views

Alternatives to logos or screenshots for a group of products?

We're in the process of updating a (gov't, educational) website that includes about 15 loosely related learning products. They're not really a "suite" - just a mishmash created over the past several ...
2
votes
5answers
107 views

Website logo: include the TLD or not?

Should a website logo include the TLD ".net"? Background to my specific case: I'm in the process of redesigning / relaunching a website, which includes redesigning the site logo. The site is moving ...
2
votes
1answer
74 views

Branding applications

What are some helpful guidelines and/or best practices when branding multiple applications (could also apply to web sites) without just making them all look the same. Edit: The original question ...
1
vote
1answer
71 views

Acronym-based navigation (organizing by product vs function)

I'm working on a new medical product that currently has all of its functionality branded. For example, instead of saying "Insurance" on the sidebar (which goes to a data table of insurance data), it ...
7
votes
3answers
262 views

Applications without title bar: how to show the user which application they're using

Many modern applications have no title bar, starting with the menu at the top of the window. How can you keep the user aware of which application they're using without a title bar? Here's an example ...
1
vote
1answer
71 views

Which language to use for an European brand name?

This is a UX question as the brand name initially (=when unknown) diverges a first feeling about a company. We have a Slovak company that is has what a single keyword about what we are doing inside ...
4
votes
2answers
113 views

Writing quotes of a business name with star as hyphen

I have a business with a name e.g. "my business". Wherever you see the company name it's always written as my★business - the company logo is similar and anywhere we write the name on the ...
2
votes
3answers
293 views

Offering live chat support: Specific tasks at first, or anything & everything?

I am curious about chat support as part of an overall user experience strategy for a brand or company website. When planning the addition of live chat support as part of your customer experience ...
2
votes
3answers
331 views

Where is the best position for company logo in services login page?

I'm designing the UX and UI of a suite of products which are SaaS services. These products work just like Microsoft online services, or very similar to Google Apps for businesses. I'm stuck with the ...
5
votes
6answers
231 views

Is the notion of “like”ing content too closely tied of Facebook?

We are implementing a "like" feature on our web product, but we want to avoid being tied or compared to Facebook. While our functionalities differ vastly, we do utilize a "news feed" style of content ...
3
votes
2answers
216 views

How closely should the homepage design match the app design? [closed]

We have a team consisting of CEO, Product Manager/UX guy, UI Designer and Front-end developer who all discuss design, UX and usability questions for our app at www.enthuse.me We all agree that the ...
4
votes
2answers
336 views

What is a good UI metaphor for switching roles user plays in the application?

I am building a conference/tradeshow application where a user can assume multiple roles within the application and within a particular conference. For example a user can be an attendee, and have ...
39
votes
7answers
15k views

Why is Google's “I'm Feeling Lucky” button still next to the search bar?

I'm sure that Google must put a lot of thought into the display of its homepage. With such a minimalistic design, every element matters. So what's up with the "I'm feeling lucky" button? Why is ...
2
votes
3answers
78 views

How can we associate a generic app with a specific provider on first launch?

I'm creating a mobile application for a company that provides the software for car rental companies. The app will enable a user to book a car rental. This is where it gets tricky... There needs to ...
12
votes
2answers
332 views

Best practice for brand/logo change in web UI

The SaaS project I work on was acquired by a new company back in 2009. We are finally preparing to do a branding/logo change. We are split in-house between whether to do a cold-turkey change, or a ...
8
votes
6answers
578 views

Adding a tagline to a logo

I'm working on a website redesign. I have suggested that we should add a tagline to the logo to make clear what this page is all about. The client argument is that most people already know what this ...
1
vote
0answers
223 views

Should I be concerned about naming/branding a community-drive site after its audience instead of its content topic? [closed]

Should I be concerned about naming/branding a community-drive site after its audience instead of its content topic? The site specifics which may affect the answer are: the site is strictly about ...
12
votes
3answers
590 views

Are Domain Hacks usable?

A Domain Hack is when the top level domain (ux.stackexchange.com) and sometimes the subdomain (ux.stackexchange.com) is used to spell out a word instead of being used as a country code (.us, .uk) or ...
0
votes
1answer
85 views

Visitor's reactions on web development agency's page?

I need to step-up of the freelance side and step into a more business side of web agencies and I need your opinions about how people react on your philosophy and decide to go or leave you. The way I ...
2
votes
2answers
106 views

Information Graphics vs Brand Awareness

I'm looking for some information on mapping color to graphs. To be more specific, I've got a bunch of graphs that represent Twitter, Facebook, LinkedIn and now Google+ in line charts. We've had an on ...
8
votes
2answers
637 views

How do people react to domain names without a logical meaning, such as wadja?

I would like to know how people initially react to web sites whose domain name does not have a vocabulary/dictionary meaning, such as wadja and other strange names I can not think now. Let's say ...
6
votes
4answers
648 views

Archive of iOS / android app icons?

In creating an iOS app icons, it'd be great to see if I'm getting too close to anything that is already out there... but is there any good way to check? I haven't come across any archives out there ...
1
vote
3answers
292 views

Geek-friendly website design for a software shop [closed]

We are in the process of branding our start up. Our target customers are technology shops around the world. Thus we want our logo and website's look and feel to be appealing to techies and geeks (Not ...
4
votes
4answers
687 views

How to get the difference between Corporate and Consumer Branding across to clients?

This seems to be a regular question that comes up during conversations at work. We provide solutions to corporate companies but the end users are inevitably consumers. We seem to be in a Design by ...