9
votes
3answers
1k views

Infinite scrolling and page views

I'm working on a content-delivery portal restyle. Basically, it has huge lists of addresses and numbers (sort of whitepages). What I was wondering is: I wanted to test infinite scrolling and avoid ...
3
votes
1answer
531 views

How do interstitial ads impact site UX?

(Spawned by How should Ad splash pages be handled for those with ads disabled?) Has any data been published on the impact of interstitial (whole page ads between content) on the user's experience? Is ...