Tagged Questions
12
votes
4answers
391 views
A/B Testing Technique
My friend and I were having a discussion about different ways of A/B testing. His technique was to make a single small change (e.g. changing the colour of a button) and then perform A/B Testing to see ...
12
votes
2answers
162 views
How to realistically test blog headlines before publishing?
I'm currently writing a post for my company's blog. I'm agonising over the headline, as I really, really want people to read this post (I'm trying to convince our users to opt in to our customer ...
5
votes
3answers
267 views
Unexpected A/B testing results
We've just run an A/B test for one of our landing pages using Visual Website Optimizer.
We are an online hotel booking reservation site.
The landing page shows information about a particular hotel ...
6
votes
9answers
392 views
Isn't all user testing essentially a way of gathering how people think things should work?
When user testing is performed, users are often presented with a serious of variations of a product and observed to see where they excelled and where they had trouble. People will often click in areas ...
