I am very new to any sort of website testing (please be gentle!), and I have some questions (mostly just for my own understanding) about A/B testing an ecommerce site's home page. The company I work ...
I've always been very interested in A/B testing, but have never had the opportunity to implement it on any websites. I work at a digital agency where the main reason why we haven't been able to ...
I am currently optimising an e-commerce website. The request was specific to the product pages, after gaining insight from analytics and feedback two alternatives were proposed, and tested. The ...
I'm mocking up a page for purchasing our product, and I'm wondering is it better to do everything on one page or split the ordering and payment into two different pages? Anyone have empirical data on ...