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Currently the users can "print codes" for the entire group or invite individuals by email. Can you imagine a better solution to make it more clear that both options are available without prioritizing one OR splitting it into 2 columns?

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The first line of text already makes it clear that both options are available. I suggest that you actually create a call-to-action button that looks similar to Print codes and reveal the input fields when the user clicks on it. Is there are reason why you don't want prioritize or split into 2 columns? –  Michael Lai May 30 at 0:38

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