I am looking to build a landing page for new users from advertising. On my site, there are several ways to get what you want -- all of them equal weight from my perspective -- but with different ways to go about each.
For example, say I own a site to adopt cats, and there are 5 ways to do so:
- Select from cats we currently have
- Look through cats that have been adopted in the past to find one similar
- Choose a recommended breeder to breed you a cat
- Let several breeders reach out to you
- Rent a cat
How can I maximize getting a new user to do one of the above tasks? My first thought was something like a PanelBar for easy switching (then A/B test which option to default expand), but I'm not sure.
Do you have a recommendation? (This is targeting Desktop only, for now)