Say you have a web site showing recipes which include a list of ingredients. We want to get that list of ingredients from the user's desktop browser to the user's mobile phone so when they go shopping they have the ingredients list with them. Or maybe send it to their spouse so they pickup the ingredients on the way home.
Of course the user can browse the recipe site using their phone, and we can have the user send themselves an email which includes the ingredient list, but we want something more immediate and convenient than that.
We thought about working with an SMS service, so you could text yourself a bit.ly link to the recipe page, but the cost and effort of contracting with the service is prohibitive.
Any other ideas?