I'm currently working with a client that has not launched the full website yet, but is A/B testing ads to drive member acquisition. The ads direct users to a landing page that collects user e-mails.
We're planning on A/B testing the site copy as well, but we'd like to do it with some user testing prior to making it live. Since the daily traffic amount is only ~600 visitors, making it live could lower the conversion rate of our already low traffic amount and would not be statistically significant.
We've done some audience segmentation and the target users are affluent, educated, middle aged and mature adults interested in couture products.
I've done recruiting for usability testing and done tons of user research prior, and I'm currently going through the Nielsen Norman Group's paper on recruitment, but I'm not really sure how to recruit this small niche type of user - could I ask for some suggestions from the community?