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I have created a new account.At the start up. I received a Congratulation email saying. You are now part of this site. Doesn't it look strange?

Mail Format:

Congratulations!Thanks for registering on the world's most interactive Social Learning Network.We need to confirm your email address to start.

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closed as not a real question by Ben Brocka Mar 26 '13 at 17:51

It's difficult to tell what is being asked here. This question is ambiguous, vague, incomplete, overly broad, or rhetorical and cannot be reasonably answered in its current form. For help clarifying this question so that it can be reopened, visit the help center.If this question can be reworded to fit the rules in the help center, please edit the question.

In the header you say "invitation email", do you mean that someone has invited you to some site? Why would invitation say "you are part of this site", unless you yourself have signed up? – Samuel M Mar 26 '13 at 12:41
Why does it look strange? – Mervin Johnsingh Mar 26 '13 at 12:42
Please, provide more details. Is it an invitation to use site's features after registration or an invitation to register to some site you have never seen? In the latter, I think it's very unfortunate, unless you have won some additional value (maybe due to being invited by a friend of you). If the site is an exclusive one (like invitation to participate in private beta for some premium tool), well, it may be also some reason they have used this word. In other cases I wouldn't say they should use it. – Dominik Oslizlo Mar 26 '13 at 13:13
I think that the formatting and wording of email messages from your system is part of the UX, and thus is a valid question as such. NN group even created a complete report on email-related issues. – André Mar 28 '13 at 8:27
up vote 1 down vote accepted

I think I understand your unease about the wording. Congratulating someone implies that they have accomplished some feat/challenge, and could easily be construed as "over the top". It also could be seen (by some) as self-aggrandizing -- "CONGRATULATIONS on being one of my customers. You're so lucky!".

The goal of these kinds of emails is to create a sense of being welcoming and friendly. Sticking to the KISS principle, perhaps welcoming language is more appropriate (and less likely to be seen as "over the top") than congratulatory language.

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Saying "congratulations" isn't entirely necessary unless the user has done that deserves a congratulations. Unless a user had to meet a certain criteria to join the site or they had to be invited, saying "congratulations" to someone for just signing up is a bit over the top.

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