I have n-items (n being somewhere between 5 and 9) that I would like participants to sort in relative order of importance.
Although I have used visual 'drag and drop' approaches before, I found that this is quite hard to do with 9 items. People need to compare each one to all others etc.
There is a way that a perfect result can be achieved by asking a set of simple comparisons such as asking: which is better A or B, followed by 'which is better' C or A. etc.
I'm sure this has a name in the UX / Marketing business but my best efforts cannot seem to find it. With the name, I can look at previous work and best implementation approaches...
I'm sure it has the word 'Matrix' in it as it sort of should like like this
A B C D E F A - < > < > < B * - < > < > C * * - < > < D * * * - < > E * * * * - < F * * * * * * - : not possible * : already answered so would not be posed < > Row more/less important the column
total questions would be