We recently launched our company blog. We created a new design for it to distinguish it from our regular shop design and give a more "blog experience". The blog is located at http://www.inktweb.nl/blog/.
I think its UX rule #1 to link your logo to homepage of your website. Does this hold true for subfolder? When a person is browsing the blog and they click on the logo, do they expect to be linked to the homepage of the store? Or the homepage of the blog?
Image to demonstrate: http://i.imgur.com/mLZeu.jpg
I recently changed it to the homepage of the blog (
/blog/) because I feel that's more "natural". Also, please have a look at the breadcrumbs on a post. It's currently styled as:
Inktweb.nl > Blog > Post Title
Inktweb.nl links to the homepage of the store and
Blog to the blog index. I think this is the best way to do it. Opinions please?