Following: 'following' a business on Twitter or 'liking' a business on Facebook, or subscribing to their YouTube channel.
Sharing: posting something on their wall/Twitter or their content on your wall/Twitter.
I'm designing a site for a business that wants both: social media icons for following in the header and/or footer, and "share" buttons throughout...
- Is it confusing to have share AND follow, for the same social networks? If yes, which one is better - share or follow?
- Should social icons for sharing be in the header, the footer, or both? Note if they're in the header they'll be smaller and greyscale, but in the footer they will be large and full-color.