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By guerilla testing I mean brief, informal testing performed on random people who happen to be about. Here, I'm specifically talking about testing on strangers in public place, not people within your organisation or family and friends.

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You're sparkling personality, the fact you think its important and the fact you take their input seriously should be enough. – Barfieldmv May 22 '12 at 13:22

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Use giftcards for an establishment close to your testing area. Once for guerrilla testing, I set up a laptop just outside of a Starbucks near our office for testing. We had a lot of people agree to do the test for a $5 giftcard, I'm assuming, because they could use it right there and then. The test was very brief (8 tasks) that took about 10 minutes to complete. We had ten giftcards and they were all gone in about two hours.

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Cool idea, and seems a little less sketchy than offering cash. – Ben Brocka♦ May 22 '12 at 15:43
Probably a good idea to get permission from the manager but cool idea! – Captain May 22 '12 at 15:44
even better: do the testing in a bar because slightly inebriated patrons are a good analog for distracted, indifferent people (which overcomes the heightened attention test subjects often exhibit due to the artificiality of the situation and also their innate curiosity about what you are showing them). Then buy them a beer for their trouble. – Erics May 22 '12 at 18:16
@Erics That might work. But I was working for a university at the time and they tend to frown upon using school money to buy drinks for people :D – Mitch Malone May 22 '12 at 19:18

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