I'm currently working on a website for my videography company and the design we are working with(my design) avoids vertical scrolling for desktop like the plague.
The idea is that scrolling only really benefits content that is made to be consumed in large scale i.e. a blog. With my company page, I don't really see a need to throw googobs of content at my users, just what is necessary. I want the website to feel like an application.
The advantage is that I can use a static, fullscreen background without any weirdness and I can place items wherever I please without really considering their importance (nav bar could be nearer to the bottom).
The disadvantage is it's different than what people are used to.
I have no real education or experience in this area and it's a style I don't often see.
Am a treading new ground in webdesign? Am I completely off-base and setting myself up for consumer alienation? Or am I just rehashing a very old concept that just happens to be esoterically useful?