Does anyone have any experience with handing off users to another website with a good user experience?
We offer a product, and if the user doesn't qualify for our product, we hand the user off to a 3rd party web site. In usability testing, nobody understood what was going on. I like how LinkedIn currently warns the user that they are leaving LinkedIn.com. I've also seen some sites iframe in subpages.
Has anyone seen any studies concerning how to handle sending someone away from your site?