User Experience Stack Exchange is a question and answer site for user experience researchers and experts. Join them; it only takes a minute:

Sign up
Here's how it works:
  1. Anybody can ask a question
  2. Anybody can answer
  3. The best answers are voted up and rise to the top

We're having internal arguments about how to label buttons with actions. Other folks in the internet teams, who aren't necessarily User-Focused, demanding that 'Action' buttons to simply read "click here". Has anyone come across good articles / best practices for button naming? Need ammo for proving that users are more likely to click on buttons that indicate where that click will take them, i.e. "Contact Us Online".

share|improve this question
Are you looking for the same info as this question or are you more specifically looking for how to name certain types of buttons? – Ben Brocka Mar 19 '12 at 14:57
Perfect, thanks Ben! – Ashlie Mar 19 '12 at 15:39
So does that answer your question? Should I close this question as a duplicate of the linked question, or do you have something more specific to ask? – Ben Brocka Mar 20 '12 at 19:07

What's the context of those buttons? In my mind, it makes even less sense to use 'Click here' as the text of a button that it does for a link because at least a link will normally be in context (i.e. "To find out more about XYZ, click here") whilst a button will almost always be a standalone object, to be clicked on. I can't imagine how a button can possibly have the words 'Click here' on it.

share|improve this answer
Yeah, the AFFORDANCE of the object should tell you WHAT you can DO with it. And from a copywriting standpoint, you want to provide a BENEFIT to get them to click. ( "Learn more" will beat "click here" every day of the week). – Clay Nichols May 1 '15 at 21:24

Your Answer


By posting your answer, you agree to the privacy policy and terms of service.

Not the answer you're looking for? Browse other questions tagged or ask your own question.