I'm currently working on a youth brand project at work. We need a Facebook link on the webpage to link to the Facebook page.
I believe that it should be a 'Like' button with a possible counter next to it which you can get from Facebook developers page. However the creative director figures it should be a 'Like' logo that when clicked takes the user to the Facebook page.
I am against this because:
• It won't provide the expected outcome for the user, once they are redirected to a whole new page they'll be like 'what the fu#€' and most probably lose interest and not even 'Like' the page
• It's not necessarily going to capture a 'Like' as the user may be overwhelmed with other things on the Facebook page and not hit 'Like'
To sum up, I believe the user will expect an automatic 'Like' once they hit the 'Like' button and MAYBE be confronted with an update widget incase they want to say more, that's it. They stay on the clients website.
Id like to see what the general mass figure about this one?