I'm working on a site that has a designed map of the US with market areas. There is currently only one market area per state. Once a market is clicked on, it will go to a Google map of the market with multiple marked locations within.
My question is: on the original designed map, should I make the entire state clickable (as there's only one market per state) or should I make just the market marker clickable?
My initial instinct is to go with the market marker so that it's more consistent with the Google map functionality once we get to that level. Also, it will prevent any issues of changes to the user interface down the road should there ever need to be multiple markets in a single state.